THE EXPERIENCE
The Guitar Innovation Experience™ is a unique, once-in-a-lifetime adventure into the world of creativity and lutherie (guitar making). You’ll become an expert in using a method of creativity called Systematic Inventive Thinking, or SIT for short, and you’ll learn it from the world’s most experienced practitioner – Drew Boyd.
During the experience, you’ll both learn and apply SIT to an acoustic steel string guitar with the intent of creating new-to-the-world innovations for the guitar world. These innovations might apply to any aspect of the guitar – how it works, how it’s built, or how it’s played by the guitarist.
After the experience, we’ll take your innovation, and if feasible, build it directly into your new, custom, handmade acoustic guitar – one of kind and very personal. You’ll own the intellectual property rights to pursue licensing to other guitar makers.
Note, this is NOT about the aesthetic, design aspects of the guitar. This is not a design experience. Instead, we will explore the deeper functionality and musicality of a guitar – new embodiments generated by applying the SIT method, one technique at a time.
Will this work? We have to agree at the onset that there is risk here. I cannot guarantee a successful outcome. We may not yield an idea that is both interesting and viable. You have to be willing to accept that risk. At a minimum, you will walk out of The Guitar Innovation Experience™ with a completely new skill set – how to use systematic inventive thinking – and a new acoustic steel string guitar for your collection – a guitar with a little piece you inside of it.
